Social Media Marketing Videos

By | Circa78 Creative | No Comments

I attach a few screenshot above, taken from an infographic created by Red Website Design.

This clearly shows the importance the use of videos on social media as a method of marketing. It makes so much sense that, in these days of mobiles phones at bus stops etc., that people will be scanning through their Facebook or twitter without taking in or absorbing ANY of the information they see. Text is very easy to ignore if there is not visual aspect to catch your eye!

Pictures on a social media post will grab the attention of far more people than purely text, even more so with animation of moving images. Why wouldn’t you use video as your chosen medium?

How we can help

At Circa78 Creative, we are trying to push the importance of this message. We create moving image videos or animation for your companies page (or individual page!) using film or even using still images. The animation film for Secret Comedy in Finland was created by us by using nothing but photographs and our skills.

Secret Comedy – Fresh Meat Promo Vid

Secret Comedy – Fresh Meat Promo Vid

Posted by Circa78 Creative on Friday, 18 August 2017

We created for The Stand Comedy Club’s Improv Night with Billy Kirkwood, based purely on a poster we created.

Billy Kirkwood's Monday Night Improv promo vid designed by us

Need an animated ad like this for your social media etc? Give us a shout, let’s chat!

Posted by Circa78 Creative on Tuesday, 14 November 2017

If you would like to discuss creating a video for you or your company, then please get in contact. They can cost way less than you may think!!!

www.circa78.net
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Circa78 Logo Ideas

By | Circa78 Creative | No Comments

C78 Logo Idea SketchCirca78 Avatar

When I started up my company, one of the first challenges I faced was designing and creating my company logo. I am my own worst client and wanted the right logo to represent me and my work.

I started with three specific ideas for my brief. Firstly, I wanted to use the abbreviated ‘C78’, I like the idea of clients being so familiar with the company that they feel comfortable using the shortened name. Secondly, I liked the idea of using segments, maybe like a digital watch you’d see in 1978. Thirdly, was another reference to the ’78’ (this one was just for me as I am sure no one would even know this without being told), but all the letters are tilted at a 78º angle. I tried numerous versions of each of these 3 concepts and decided to include them all!

Once I was happy with the symbol, I spent a bit of time choosing a suitable font. I wanted something that would be strong for the logo, but with different, softer weights and that would be good for body text and headings so the logo font would continue throughout the brand.

I created a logo that I am very happy with, strong and instantly recognisable. I am happy with the stories and ideas the make the logo and passionately tell anyone that is willing to listen! I am very much of the opinion that if something has a reason behind it, the end product benefits greatly.

Circa78 Creative Final Logo Design

The final design has recently been developed, I hope you like as much as I do!